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Alexandra Pavlenko is a fourth-year Bachelor’s student in Marketing and Market Analytics at the HSE Graduate School of Business. She is the co-founder of the student organization Product Hub, a designer, speaker, freelancer, and a person who “knows how to sell visuals.” In this interview, Alexandra talks about how she found her path in product design, why she chose HSE, and how student initiatives can lead to the TED stage and into a major IT team.

On September 19, Master’s students of the programs Product Management in IT Business (delivered jointly with Avito) and E-Business and Digital Innovations at the Higher School of Economics Graduate School of Business participated in the finals and award ceremony of StarTech.Awards 2025.

The HSE University Graduate School of Business is proud to announce that Uliana Kisataeva, Master’s student in International Management and participant of the 2025 LEAP Leadership Development Programme, has become one of the winners of the UN Global Compact PRME Business Case Competition 2025.

The Higher School of Economics Graduate School of Business hosted an open dialogue with Elena Tyatenkova, Senior Vice President and Head of Network Management at Alfa-Bank.

In September, the Higher School of Economics Graduate School of Business hosted interactive master classes for more than 500 first-year students with one of Russia’s leading sustainability experts. ESG expert Svetlana Ivchenko introduced students of the flagship undergraduate programs Business Administration and Marketing and Market Analytics not only to practices and strategies of sustainable development management in major Russian metallurgical companies, but also to her personal experience of professional transformation as a top manager grounded in values. The master classes were held as part of the career guidance seminar “The Profession of a Manager in the Modern World”, organized by one of its instructors — Associate Professor Ekaterina Ivanova of the Department of Strategic and International Management, who familiarized students with the theory and practice of ethics, responsibility, and sustainability in contemporary business.

The HSE Graduate School of Business library has curated and presented a unique collection of business books.

The Higher School of Economics Graduate School of Business hosted a Career Day organized by X5 Group — a strategic partner of the business school and one of Russia’s leading retailers.

The HSE Graduate School of Business has reaffirmed its status as the leader of Russian business education. For the second year in a row, HSE GSB has topped the National Ranking of Business Schools in the country, demonstrating consistently strong results across key learning indicators.

At the HSE Graduate School of Business (GSB) campus on Shabolovka, Knowledge Day was traditionally filled with vibrant partner activities, guest lectures, and master classes by representatives of the country’s leading companies, as well as the opening of a new dedicated Avito classroom. In the 2025/2026 academic year, more than 5,500 students will study at HSE GSB, including 950 first-year bachelor’s students and 1,050 first-year master’s students, among them 718 international students from 63 countries.

At the HSE Graduate School of Business (HSE GSB) campus, the joint master’s programme officially launched, accompanied by the opening of the dedicated Avito classroom.