Graduate School of Business has Launched a Series of Meetings of a Renewed Academic Committee of Bachelor’s and Master’s Programmes
The first meeting of the renewed Academic Committee of the Bachelor’s programme Marketing and Market Analytics was held online recently.
Academic Committee – a collegial administrative body of an educational programme, which makes decisions about the programmes curriculum and its implementation. The committee defines content of study plans and final examinations, approves courses’ syllabuses and a list of topics for course works and theses.
Members of the renewed committee were introduced on the meeting. The members of the academic committee of the Bachelor’s programme ‘Marketing and Market Analytics’ are:
Chairwoman of the Academic Committee, Vice President, Studio & Integrated Marketing, The Walt Disney Company
Deputy Chairwoman of the Academic Committee, Board Member, Head of the Department of Market Management, Rosgosstrakh Zhizn
Chief Commercial Officer, Yandex
Brand Director, L’Oréal
Integrated Communications Director, Sberbank
Director of Client Management, Kantar
Founder and CEO of Pride Marketing
Assistant Professor of Marketing, Quinlan School of Business Loyola University Chicago
Associate Profressor, Head of Marketing Department, Head of Research Center for Strategic Marketing and Innovations – Graduate School of Management, Saint Petersburg State University
Academic Supervisor, Bachelor’s Programme Marketing and Market Analytics, Candidate of Economic Sciences, Associate Professor, Marketing Department, GSB HSE
Head of Marketing Department at GSB HSE, Candidate of Economic Sciences
The dean of HSE Graduate School of Business Valery Katkalo has welcomed the members and talked about the importance of academic committees of a new type in the development of the business school according to international standards of quality:
We want all GSB programmes to become the first choice for those who want to get world-class business education in Russia. The key competences of alumni today and tomorrow are going to be developed in close contact with the best representatives of their professions.
During the meeting, the members discussed the content of the programme’s study plan, directions for development, differentiation and compliance to modern requirements of employers.