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Department of Marketing
Graduate School of Business
Department of Marketing
Contacts

26-28 Shabolovka ul,
Building 2, Room 2210-2221
Moscow, Russia

E-mail: EFilipskaya@hse.ru

Leadership
Vera Alexandrovna Rebiazina
Head of the Department – Vera Alexandrovna Rebiazina
Svetlana Berezka
Deputy Head – Svetlana Berezka
Publications
Book
Management practices of Russian companies. Vol. 1

Stepanov A. K., Лихачев А. А., Silchev V. et al.

M.: Higher School of Economics Publishing House, 2022.

Article
The effects of the aesthetics and composition of hotels’ digital photo images on online booking decisions

Cuesta-Valiño P., Sergey Kazakov, Gutiérrez-Rodríguez P. et al.

Humanities and Social Sciences Communications. 2023. Vol. 10. No. 1.

Book chapter
User-generated Content in E-commerce Decision-making: Literature review

Beylina E.

In bk.: GSOM emerging markets conference 2022 : CONFERENCE BOOK, Saint-Petersburg, 05–08 октября 2022 года. St. Petersburg State University Graduate School of Management, 2022. P. 92-101.

Working paper
Impact of Trade Protectionism on Firm’s Brand Strategy: Evidence from an Emerging Economy

Rebiazina V. A., Kusraeva O., Krasnikov A. V.

Preprint. 4469. EasyChair, 2020. No. 4469.

All publications

Tag "bachelor's programmes" – News

Three HSE University Programmes in Management Receive European Accreditation

Three HSE University Programmes in Management Receive European Accreditation
The bachelor's programmes of the HSE Graduate School of Business in Business Administration and Marketing and Market Analytics and the English-language Master's programme of HSE ISSEK ‘Governance of Science, Technology and Innovation’ have been accredited by the European Foundation for Management Development (EFMD). Earlier, the Master’s in Finance offered by HSE University in St. Petersburg also received accreditation in the Economics category. Having four degree programmes recognized by EFMD is an unrivalled achievement for Russian universities.
Education achievements master's programmes bachelor's programmes EFMD
December 10, 2021

HSE Student Team Wins Grant in Masters of Hospitality Competition

HSE Student Team Wins Grant in Masters of Hospitality Competition
The all-Russia competition, a project of the Russia — Land of Opportunities presidential platform, saw the students compete with other teams of young contestants. The team led by Alexander Aksyutin, a master’s student of the HSE Graduate School of Business, received a grant of 1.4 million Russian rubles, which the team plans to spend on a social project to promote tourism in Voronezh Oblast.
On Campus students achievements master's programmes bachelor's programmes
November 22, 2021

‘Any Crisis and Any Shock Should Be Perceived As a New Opportunity’

‘Any Crisis and Any Shock Should Be Perceived As a New Opportunity’
On December 10, the Graduate School of Business held a large-scale meetup event for GSB professors, current students, alumni, corporate representatives, and anyone interested in the development of business education. Guests of ‘GSB Meetup: Welcome to the Graduate School of Business’ learned what qualities and competencies a modern manager needs, what is new at the HSE Graduate School of Business, and what the future holds for the School.
On Campus alumni discussions business education master's programmes bachelor's programmes
December 16, 2020