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Scientific researches of HSE GSB professors

This section presents the topics of scientific research of HSE GSB professors:

Department of Business Informatics


Department of Marketing

  • Digital trust: prerequisites for the formation, research methodology and prospects for the concept development (Rebyazina V.A.);
  • Integrated marketing communications (Butkovskaya V.P.);
  • Marketing systems and business practices (Krasnikov A.V.);
  • Marketing and branding of territories (Rozhkov K.L.).
  • Sustainability of business model elements under economic constraints:
  1. Implementation of the sustainable development concept in the field of grocery retail (Kolesnik N.A.)
  2. Perception of food packaging elements as a factor of choosing healthy products (Kovalenok A.Yu.);
  3. Coordination of the divergent interests of the stakeholders involved as a factor in promoting healthy nutrition (Kovalenok A.Yu.,Jha A.);
  4. Pharmaceutical marketing practices transformation in conditions of restrictions (Klimanov D.E., Tretyak O.A.);
  5. Retail sustainability in a closed-cycle economy (Kolesnik N.A.).

 Department of Operations Management and Logistics


Department of Organisational Behaviour and Human Resource Management

  • Transfer of management technologies from the non-profit sector to business organizations (Filonovich S.R.);
  • Strategic human resource management (Zelenova O.I.);
  • Corporate culture and creative processes management (Filonovich S.R.);
  • Human resource management in the People's Republic of China (Kiselyov S.V.).
  • Research of creativity management specifics in creative organizations (Filonovich S.R., Zelenova O.I.).

Department of Strategic and International Management

  • Management theory evolution (Katkalo V.S.);
  • Russian divisions of foreign non-financial corporations (Gurkov I.B.);
  • Global Entrepreneurship Monitoring (Knatko D.M.);
  • Corporate education (Katkalo V.S., Shumkova N.V.);
  • Project management methodology (O.N. Ilyina);
  • Transformation of business models, strategies and structures of international companies in the new global economy (Veselova A.S.);
  • Management transformation in Japan (Shaposhnikov S.V.);
  • Sustainable development of the company, circular economy (Veselova A.S.);
  • Corporate social responsibility, business ethics (Ivanova E.A., Veselova A.S.);
  • Management decision-making (Filinov N.B.);
  • Unethical behavior and fraud in business (Timofeev Yu.V.);
  • Asset management in infrastructure industries (Volkova I.O.).
  • Transformation of business models, strategies and structures of international companies in the conditions of the "new" global economy: prerequisites, motives and management features (Veselova A.S., Selezneva A.I.).
  • Internationalization strategies of Russian companies in the context of the "new" global economy (Veselova A.S.).
  • Structural adaptation of Russian companies as a response to "new" global challenges (Veselova A.S.)
  • Business models transformation under the influence of major global trends: digitalization, sustainability and collaboration (Veselova A.S .)
  • Digitalization as a driving force of open innovation and co-creation: Implications for value creation and value capture (Tekich A.)

 Department of Financial Management

 

Institute of Innovation Management

  

Management Center for Sustainable Development of Companies

 


 

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